Well gang, the printed version of the Busted Knuckle Chronicles days are numbered.
With more advertisers trimming and cutting back the economic woes of the world are going to hit Canada a second time. Yes, just as I suspected, the minute the Loonie hit about 90 cents our good old Canadian consumer headed straight for the border and they never looked back - at least they haven't yet. Dealers and shop owners are reporting the worst October/November on record in a while.
So, 12 months earlier than originally anticipated we are moving to being a completely digital publication.
All of the newspapers are going that way. Pretty soon restaurants and hotels will be supplying Kindles to read your morning newspaper.
The internet is the future for all print type communications.
It makes me sad in some ways - being a kid that grew up reading books I have to say I find the electronic age somewhat daunting.
Making any kind of living on the internet is going to prove interesting as well.
So I will be probably looking at taking a job to subsidize the on line paper and the web site. We will begin a printed events calendar that will be available at BDB Association member businesses. What exactly that will look like is unclear at the moment but as soon as we have it all figured - you'll know about it.
Speaking of event calendars - our new ones are almost ready and they are a thing of beauty. I am exciting - we will be launching them VERY SOON!!!!
In keeping with this move to 100% electronic, we will be changing our registration format somewhat - there will be different benefits given to those who "quick" register compared to those who fully register.
The price of a subscription to the news paper will go up a little in price as our electronic mailing service costs have gone up.
We are going to be increasing the price to $20 per year plus $5.00 for those who want their community phone book - just not sure exactly when that will happen.
We will be contacting all of our print subscribers next week to tell them about the change and if they don't get the internet where they live of they don't want to be on the computer, well - we'll figure something out. Refunds are not an option at this point in the game.
I'll let you know more as we get it all sorted.
If you are fortunate enough to be riding today, PLEASE, ride like everyone around you is blind and can not see you.
Belt Drive Betty
www.beltdrivebetty.com
National VP - A.I.M.Can
www.aim-can.com
With more advertisers trimming and cutting back the economic woes of the world are going to hit Canada a second time. Yes, just as I suspected, the minute the Loonie hit about 90 cents our good old Canadian consumer headed straight for the border and they never looked back - at least they haven't yet. Dealers and shop owners are reporting the worst October/November on record in a while.
So, 12 months earlier than originally anticipated we are moving to being a completely digital publication.
All of the newspapers are going that way. Pretty soon restaurants and hotels will be supplying Kindles to read your morning newspaper.
The internet is the future for all print type communications.
It makes me sad in some ways - being a kid that grew up reading books I have to say I find the electronic age somewhat daunting.
Making any kind of living on the internet is going to prove interesting as well.
So I will be probably looking at taking a job to subsidize the on line paper and the web site. We will begin a printed events calendar that will be available at BDB Association member businesses. What exactly that will look like is unclear at the moment but as soon as we have it all figured - you'll know about it.
Speaking of event calendars - our new ones are almost ready and they are a thing of beauty. I am exciting - we will be launching them VERY SOON!!!!
In keeping with this move to 100% electronic, we will be changing our registration format somewhat - there will be different benefits given to those who "quick" register compared to those who fully register.
The price of a subscription to the news paper will go up a little in price as our electronic mailing service costs have gone up.
We are going to be increasing the price to $20 per year plus $5.00 for those who want their community phone book - just not sure exactly when that will happen.
We will be contacting all of our print subscribers next week to tell them about the change and if they don't get the internet where they live of they don't want to be on the computer, well - we'll figure something out. Refunds are not an option at this point in the game.
I'll let you know more as we get it all sorted.
If you are fortunate enough to be riding today, PLEASE, ride like everyone around you is blind and can not see you.
Belt Drive Betty
www.beltdrivebetty.com
National VP - A.I.M.Can
www.aim-can.com
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