Crazy man Mike Cole rode across Canada last year to heighten awareness of Diabetes and to raise funds for Diabetes research and a cure.

He braved icy roads, blowing snow and minus 67 degree Celsius temperatures to accomplish the 2009 ride and he did that ride largely without sponsors or funding. (Click on the above link to view one of many videos from the 2009 ride)

This year, Michael is looking for assistance.
He needs sponsors and we are reaching out to the motorcycle community to find him that support.

Your help is needed to help stop the Diabetes Epidemic.

Here are some facts about Diabetes and the preliminary information on the 2010 ride:

From the Canadian Diabetes Association: The personal costs of diabetes may include a reduced quality of life and the increased likelihood of complications such as heart disease, stroke, kidney disease, blindness, amputation and erectile dysfunction.
  • Approximately 80% of people with diabetes will die as a result of heart disease or stroke.
  • Diabetes is a contributing factor in the deaths of approximately 41,500 Canadians each year.
  • Canadian adults with diabetes are twice as likely to die prematurely, compared to people without diabetes.
  • Life expectancy for people with type 1 diabetes may be shortened by as much as 15 years. Life expectancy for people with type 2 diabetes may be shortened by 5 to 10 years.
The financial burden of diabetes and its complications is enormous.
  • People with diabetes incur medical costs that are two to three times higher than those without diabetes. A person with diabetes can face direct costs for medication and supplies ranging from $1,000 to $15,000 a year.
  • By 2010, it’s estimated that diabetes will cost the Canadian health care system $15.6 billion a year and that number will rise to $19.2 billion by 2020.

The Statistics:
An estimated 246 million people worldwide are affected by diabetes. With a further 7 million people developing diabetes each year, that number is expected to hit 380 million by 2025. (Canadian Diabetes Association:

Update from world clock:
- Today 15,840 people DIED from Diabetes, that's what has been reported.
- Today 31,680 people developed Diabetes. (11,563,200 a year - 5.2 million more than predicted)
- “Diabetes has increased 61% in the past 10 years and 76% among people in their 30’s. One in every three children now being born in the U.S. ultimately will become diabetic.” Dr. Isadore Rosenfeld.
 - 1.3 million new cases of Type 2 Diabetes were diagnosed last year alone – that’s 3,562 new cases diagnosed EVERY day!
-  24,000 people in the U.S. become blind each year due to diabetes – that’s 65 EVERY day!
 - 100,000 people require kidney dialysis or kidney transplantation each year due to diabetes – that’s 273 EVERY day!
- Each year 82,000 need to have a foot, leg or arm amputated due to diabetes – that’s 224 EVERY day! (The above statistics and information is from the US Center for Disease Control)

The Radical Roads Ride for Diabetes:
Tentative Schedule:

January 5TH St John's to Halifax Depart  I will ride to Gander then truck to Sydney NS  
Jan 6 - Arriving Halifax  Mid afternoon
Jan 7 - Halifax to Charlottetown PI VIA Confederation Bridge Mid afternoon
Jan 8 -  Charlottetown to Fredericton NB with a stop in Moncton
Jan 9 - Fredericton to Edmundston NB
Jan 10 - Edmundston to Montreal
Jan 11 - Montreal
Jan 12 - Montreal to Ottawa arrive Ottawa noon
Jan 13 - Ottawa
Jan 14 - Ottawa to Toronto lunch in Kingston
Jan 15/16 - Toronto
Jan 17 - Toronto to Windsor early afternoon ETA
Jan 18 -Windsor, London ( lunch ) Barrie
Jan 19 - Barrie to Sudbury ETA noon
Jan 20 - Sudbury to Sault Ste Marie ETA mid afternoon
Jan 21 - Sault Ste Marie to White River
Jan 22 - White River to Thunder bay
Jan 23 - Thunder Bay, Fort Frances, Nestor Falls
Jan 24 - Nestor Falls, Kenora Mid morning Winnipeg ETA late afternoon
Jan 25 - Winnipeg
Jan 26 - Winnipeg to Regina
Jan 27 - Regina to Medicine Hat
Jan 28 - Medicine Hat to Calgary ETA Calgary 1 pm
Jan 29 - Calgary Red Deer ( lunch ) Edmonton
Jan 30 - Edmonton
Jan 31 - Edmonton to Jasper
Feb 1 - Jasper to Kamloops
Feb 2 - Kamloops to Vancouver Stop in Langley ETA Vancouver late afternoon
Feb 3 - Vancouver
Feb 4 - Vancouver to Victoria ETA noon

The Radical Roads Motorcycle Ride across Canada in January will be filmed and our production crew will edit the video filmed daily and stream it on line.
A new video each night: 32 towns and cities.

The Radical Road Ride for Diabetes needs Sponsors:

Equipment Needed:
2 Support Trucks
1 Helmet Camera
1 Dash board camera for lead support truck
Heated Motorcycle Gear

Good & Services Needed:
Motels for a crew of 4: (Approximate cost: 74 room nights @ $120 = $8,800)
Meals for a crew of 4: (Approximate cost: 404 meals @ $15 = $6060)
Fuel for support vehicles and the motorcycle: (Approximate cost:
Cell & Internet Service:
Film Crew Expenses: (Approximate cost: 32 days x $300 = $9,600)
Marketing & Promotion: (Approximate Cost: $15,000)

Sponsorship & Recognition Opportunities:
Web Site
Print Ads
TV Ads
Radio Ads
Support Vehicles

8958 kms riding 15879 kms total in 37 days  (includes 5 days to get to Newfoundland with the crew and vehicles from Vancouver)

The Radical Road Ride for Diabetes is recognized by the Canadian Diabetes Association as a third party fundraiser and awareness campaign

To become a sponsor or for more information:
                 Michael Cole
                 Ph: (604) 574 7281
The purpose of this ride was and still is to educate the general public on the facts about diabetes and to raise funds to find a cure. Your life depends on it - this disease can be stopped.

If you are fortunate enough to be riding today, PLEASE - ride like everyone around you is blind and can not see you.

Belt Drive Betty
National VP
Alliance for Injured Motorcyclists

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